食品包裝袋設(shè)計除了要給食品提供保護之外，還需要兼顧到美感，能夠引起消費者的食欲。下面濟南訂做食品包裝袋廠家來看看食品包裝袋的作用是怎樣的吧。

In addition to providing protection for food, the design of food packaging bags also needs to take into account aesthetics, which can stimulate consumers' appetite. Let's take a look at the role of customized food packaging bags manufacturers in Jinan.

物理保護

Physical protection

塑料包裝袋內(nèi)的食物需要避免擠壓，撞擊，震動，溫差等現(xiàn)象

The food in the plastic packaging bag needs to avoid extrusion, impact, vibration, temperature difference, and other phenomena

外殼保護

Enclosure protection

外殼可以使食物與氧氣、水蒸氣、污漬等隔開，防滲漏亦是包裝設(shè)計的必要因素，一些包裝涵括了干燥劑或脫氧劑，用以延長保質(zhì)期，真空包裝袋或抽去包裝袋中的空氣也是主要的食品包裝方法，保存食物在保質(zhì)期內(nèi)的干凈，新鮮和，是包裝袋的首要功能。

The outer shell can separate food from oxygen, water vapor, stains, etc., and leakage prevention is also a necessary factor in packaging design. Some packaging includes desiccants or deoxidizers to extend the shelf life. Vacuum packaging or removing air from the packaging bag is also a major food packaging method. Preserving food clean, fresh, and safe during the shelf life is the primary function of packaging bags.

傳達信息

Convey information

包裝與標(biāo)簽，告訴人們包裝或?qū)嵨锶绾问褂?，運輸，回收或處理。

Packaging and labeling, which tells people how to use, transport, recycle, or dispose of packaging or physical objects.

營銷

Marketing

營銷常使用包裝盒標(biāo)簽，鼓勵潛在買家購買商品。包裝設(shè)計數(shù)十年來，已經(jīng)成為一種舉足輕重和不斷變換的現(xiàn)象，營銷傳播和平面設(shè)計應(yīng)用于外包裝盒和銷售展示的亮點。

Marketing often uses box labels to encourage potential buyers to purchase goods. For decades, packaging design has become a significant and constantly changing phenomenon, and marketing communication and graphic design have been applied to the highlights of outer packaging boxes and sales displays.

security

包裝可以再減少運輸風(fēng)險，還可以避免食物歸到其他商品中去，一些食品包裝很牢固，而且有防偽標(biāo)識，作用是保護商家的利益，免受損失，包裝袋上可以有雷射標(biāo)識，特別顏色，短信認證等標(biāo)簽，另外，零售商未預(yù)防偷竊食品包裝袋上貼有電子監(jiān)控標(biāo)簽等，消費者拿到店的出口用以消磁。

Packaging can further reduce transportation safety risks, and can also prevent food from being classified into other commodities. Some food packages are strong and have anti-counterfeiting labels to protect the interests of businesses from losses. The packaging bags can have laser labels, special colors, SMS authentication, and other labels. In addition, retailers do not prevent theft. Food packaging bags are labeled with electronic surveillance labels, and consumers take them to the outlet of the store for demagnetization.

計算庫存銷量

Calculate inventory sales

單個打包有助于精確掌控整體情況，譬如食鹽裝入包裝中知曉庫存量，他也便于計算近期的銷量。

Single packaging helps to accurately control the overall situation, such as knowing the inventory amount in the packaging of salt, and it is also convenient to calculate recent sales.

此外  食品的食品包裝袋設(shè)計具有自己的特殊性，例如需要看食物的特點來選擇包裝的顏色。比如說草莓餅干一般都會選擇用紅色，鮮橙餅干就會用橙色比較多。

In addition, the design of food packaging bags has its own uniqueness, such as the need to choose packaging colors based on the characteristics of the food. For example, strawberry biscuits generally choose to use red, while fresh orange biscuits tend to use more orange.

現(xiàn)在消費者的審美能力變得越來越高，滿足消費者的審美需求也是食品包裝袋設(shè)計一個非常重要的課題。過去只需要在包裝上印上產(chǎn)品的圖片就可以滿足消費者的審美需求，但是現(xiàn)在肯定不行呢。包裝設(shè)計師需要通過一些抽象的手法來體現(xiàn)出藝術(shù)性，給消費者留下充分的想象空間。更多事項就來我們網(wǎng)站http://m.58gaofang.com咨詢吧！

Nowadays, consumers' aesthetic ability has become increasingly high, and meeting their aesthetic needs is also a very important topic in food packaging bag design. In the past, it was only necessary to print product images on the packaging to meet consumers' aesthetic needs, but now it is definitely not possible. Packaging designers need to embody artistry through some abstract techniques to leave consumers with sufficient imagination space. For more information, please visit our website http://m.58gaofang.com Consult!